Privacy Policy

Effective Date: September 26, 2025
Last Updated: September 26, 2025

Applied Pragmatics LLC (“We”) operate Tidepools (the “Service”). This Privacy Policy describes how we collect, use, and protect your information when you use our Service.

By using our Service, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

For Registered Users

When you create an account, we collect:

• Email address
• Password (stored in encrypted form)
• Name
• Documents and files you create or upload
• Account preferences and settings
• Usage data related to your documents

For All Users (Including Non-Registered)

We automatically collect:

• IP address
• Browser type and version
• Device information (type, operating system)
• Pages visited and features used
• Date and time of visits
• Referring website addresses
• Technical error reports and performance data

Cookies and Similar Technologies

We use cookies and similar tracking technologies to:

• Maintain your session and authentication state
• Remember your preferences
• Analyze usage patterns and improve our Service
• We use third-party services Sentry and Braintrust to analyze technical data.

2. How We Use Your Information

We use the collected information to:

• Provide and maintain our Service
• Store and manage your documents securely
• Authenticate your access and protect your account
• Send service-related notifications (e.g., security alerts, maintenance notices)
• Respond to your support requests
• Monitor and analyze usage to improve our Service
• Detect, prevent, and address technical issues
• Comply with legal obligations
• Send transactional emails necessary for account setup and password reset

3. Your Documents

Privacy of Your Content: Your documents are private to you. We do not access, read, scan, or analyze the content of your documents except:

• When you explicitly request support and grant us permission
• When using AI features that require document access
• When required by law or legal process
• To enforce our Terms of Service (only when we have reason to believe a violation has occurred)

Encryption: Your documents are encrypted in transit using TLS 1.3.

4. Data Storage and Security

Location: Your data is stored on servers located in the United States.

Security Measures: We implement industry-standard security measures including:

• Encryption of data in transit
• Access controls and authentication mechanisms
• Regular backups with encryption
• Employee access restrictions and training

While we strive to protect your information, no method of electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain your information for as long as necessary to provide our Service:

• Account Information: Retained while your account is active
• Documents: Retained until you delete them or for 30 days after account deletion
• Backup Copies: May be retained for up to 90 days in our backup systems
• Usage Logs: Retained for 12 months
• Legal Compliance: Data may be retained longer if required by law

6. Information Sharing

We do not sell, rent, or trade your personal information. We may share your information only in these circumstances:

• Service Providers: With trusted third parties who assist in operating our Service (e.g., cloud storage provider, email service, payment processor)
• Legal Requirements: When required by law, court order, or government request
• Protection of Rights: To protect the rights, property, or safety of our company, users, or others
• Business Transfers: In connection with a merger, acquisition, or sale of assets (you will be notified of any change in ownership)
• With Your Consent: When you explicitly agree to sharing

7. Your Rights and Choices

You have the following rights regarding your information:

• Access: Request a copy of your personal information
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your account and personal information
• Data Portability: Export your documents and data
• Opt-out: Unsubscribe from marketing communications
• Cookie Preferences: Manage cookie settings in your browser

To exercise these rights, contact us at privacy@tidepools.ai or use the settings in your account dashboard.

8. International Users

GDPR Rights (European Users)

If you are in the European Economic Area, you have additional rights under GDPR, including:

• Right to be informed about data processing
• Right to restrict processing
• Right to object to processing
• Right to lodge a complaint with supervisory authorities

Our legal basis for processing is: a legitimate interest for service provision and a legal obligation for compliance.

CCPA Rights (California Users)

California residents have additional rights under CCPA, including the right to:

• Know what personal information is collected
• Know if personal information is sold or disclosed
• Say no to the sale of personal information
• Request deletion of personal information
• Not be discriminated against for exercising privacy rights

9. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

10. Third-Party Services

We use the following third-party services that may collect information:

• Stripe- for payment processing
• Vercel - for cloud infrastructure
• Resend - for transactional emails
• Sentry - for error tracking
• Anthropic - for AI features
• Braintrust - for analyzing AI performance

These services have their own privacy policies. We encourage you to review them.

11. Data Breach Notification

In the event of a data breach that may affect your personal information, we will notify you via email and/or a prominent notice on our Service within 72 hours of becoming aware of the breach, as required by applicable law.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. For significant changes, we will provide additional notice via email or through the Service.

13. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

We aim to respond to all privacy inquiries within 7 days.